One of my jobs with Telcom currently is to help the team come up with a more solid definition of the culture that has underpinned this incredibly fast growing company since its fruition. As tempting as it can be to keep our heads down and keep working, sometimes it is worth breaking the surface for a few hours to stop and think about the company and how it is shaping up.
Never before have I found myself surrounded by a group of such talented, dedicated people working together for a single purpose - it's a very exciting place to be, but also, in some sense, a position of incredible responsibility. It is this crucial stage as we gain traction, every decision we make dictates the nature of the company that we grow into.
We, at Telcom, aim to be the world's best provider of internet. It isn't something we will accomplish overnight, or even in the next few years, but that is the metaphorical star towards which we navigate. Recently this has lead me to ask the question; "What does the world's best internet provider look like?". Hopefully, as we gradually discover the ever-shifting answer to this question, we'll unearth the true vision for Telcom going forward.
Over the next few weeks I'm going to be writing a few posts on this topic, attempting to form a rough structure for our culture. We need a consistent framework through which we can look at future decisions and evaluate past actions and I hope this will be a good start at bringing that framework into reality.
At the forefront of this culture and framework will be our customers, the people who trust us to keep them connected. In this age of information, where customers can more than ever make themselves heard, the future of monolithic companies yielding giant marketing budgets and disregarding their customers is limited.
We are coming for them, and we are coming for you, because you deserve better and we hope that we will be the ones who can do it best.
The path to doing this well will not be easy and I'm sure we will make our fair share of mistakes along the way, but know that we are in this for the long haul and will, consistently and forever strive to make Telcom the best choice for bringing internet to your door.
Ali
